A partner who understands retail.
We help independent shops (fashion, footwear, neighbourhood businesses) sell online without getting lost in the technical details.
You work directly with the founder.
My name is Yannick Guay. After more than 30 years building software, from startups to large enterprises, I wanted to work closer to people: independent retailers, for whom selling online too often feels like climbing a mountain. So I built a proven method, backed by AI for the most time-consuming tasks like product listings, so I can spend my time on what matters: understanding your business, your products, and your customers.
No account manager, no hidden subcontracting. The person who runs your diagnosis is the same one who builds your store and answers the phone after launch.
Dozens of shops, and none of them online.
In 2025, an importer in the fashion industry told me about the retailers he knew: real shops, passionate owners, good products. And almost no online presence.
It wasn't a choice. They lacked time, resources, and above all, support suited to their reality: tight margins, seasons, physical inventory, a local customer base.
I come from web development. I knew how to build these tools. Impact Online was created to make them accessible to these retailers.
An established footwear shop in Sherbrooke: building the online store, product listings, and visibility on Google.
“I can't wait to see success online”
Four commitments
Fashion, footwear, neighbourhood shops. We know your seasons and your margins.
The same person from diagnosis to launch. No call centre.
Follow-up, updates, and training so you stay self-sufficient.
Packages defined upfront, with no surprises on the bill.
Ready to talk?
15 minutes with Yannick. No obligation.